Innate Sense of Beauty: Are beauty standards universal?

Heyes explained how cosmetic surgeries are ethnic and argued that Kaw’s model perpetuates the dynamic that Davis initially identified: it makes already ethnically marked people peculiarly guilty for their complicity in racist norms, and enables critics to project moral culpability for cosmetic surgery unequally onto people of color. Hence, i did some research in attempt to answer the question: are beauty standards universal?

It appears that people from different cultures share the same standards of beauty because they are innate; we are born with the knowledge of who’s beautiful and who’s not. Two studies conducted in the mid-1980s independently demonstrate that infants as young as two and three months old gaze longer at a face that adults judge to be more attractive than at a face that adults judge to be less attractive. Babies are wonderfully hedonistic and have no manners, so they stare at objects that they consider to be pleasing. When babies stare at some faces longer than others, it indicates that they prefer to look at them and find them attractive.

In the most recent version of this experiment, newborn babies less than one week old show significantly greater preference for faces that adults judge to be attractive. Another study shows that 12-month-old infants exhibit more observable pleasure, more play involvement, less distress, and less withdrawal when interacting with strangers wearing attractive masks than when interacting with strangers wearing unattractive masks. They also play significantly longer with facially attractive dolls than with facially unattractive dolls. The findings of these studies are consistent with the personal experiences and observations of many parents of small children, who find that their children are much better behaved when their babysitters are physically attractive than when they are not.

Even the most ardent proponents of the traditional view that “beauty is in the eye of the beholder” must admit that one week (or even a few months) is not nearly enough time for infants to have learned and internalized the (supposedly arbitrary) cultural standards of beauty through socialization and media exposure. These studies instead strongly suggest that the broad standards of beauty might be innate, not learned or acquired through socialization. The balance of evidence indicates that beauty is decidedly not in the eye of the beholder, but might instead be part of universal human nature.

Perhaps, beauty is not in the eye of the beholder, but skin deep!