Reasons behind a man's/woman's decision to have cosmetic surgery

Research shows that, like women, men are affected by the media’s idealized version of beauty just as women are. The reasons behind a man's decision to have cosmetic surgery run the gamut from the desire for career advancement to simply wanting to feel better about himself. As a man ages, he may feel the pressure of not looking as young as he used to look. This is especially true if the individual is in a position where he meets a lot of people and must look his best. Men identify very heavily with their profession, and the fear of being replaced by a younger version of yourself is very real. While men get plastic surgery for themselves and “for other men”, many women get plastic surgery to make themselves more appealing to their male partners and to cement their relationships. This is because masculinity is self-fulfilling. Moreover, men's masculinity is defined by the consent of other men, a process that does not take into account opinions of women, which explains the notion that masculinity occurs in a space marked by the absence of women genuinely because masculinity is everything opposed to femininity.

Women are not only pressured to compete with other women but also experience a stronger urge to satisfy men's expectations of their bodies. Perhaps the reason why women experience more anxieties than men is the overwhelming social expectations and judgments around gender that restrict women's freedom with the "should’s" and "don'ts" - a woman should stay in the domestic field, don't be too promiscuous - that have trained her to instinctively confirm to what the society thinks is "pure physical beauty" and given her the mentality that she has no freedom to choose how she wants her body to be. And this mentality is deeply enforced by men who buy beauty marketing campaigns then turn to impose the same expectations on women. The clearest evidence of this is the famous viral scandal from USC kappa sigma frat, in which the boys impose a scale on the female body: 10 is equivalent to "the likes of Marissa Miller and Megan Fox. No one will ever get this" while "3-The filth cut-off. These are not attractive women, but sadly many of you have fucked these.
2-Still filth. Still Pathetic" and "1-Anything this close to 0 is bad. You better be 3 four lokos deep to justify this abomination". Our generation has not only been seriously saturated with superficial unrealistic expectation, but has also becoming more criticizing of the female body.